About
User Experience Architect at Imaji Nyata, with 10+ years across UI/UX design, frontend engineering, and now motion design. I take a product from first sketch to shipped interface: research and flows in Figma, production frontends in React and Next.js, and the brand and motion work that launches it. At Imaji I designed the UI/UX and logo for jualan.ai and produce its showreels and social content in After Effects.
I'm also open for freelance work in UI/UX design, frontend development, and motion graphics. If you need one person who can design it, build it, and animate it, let's talk.
Featured Work
Design, code, and motion for one product.
jualan.ai
An AI store builder for Indonesian sellers. I designed the product UI/UX, created the logo and brand, and built the motion and social content that launched it.
Social content · jualan.ai & imaji.group
What I Can Do For You
UI/UX Design
Research, user flows, wireframes, and high-fidelity UI in Figma, delivered with a design system your developers can build from.
Frontend Development
Fast, accessible, responsive frontends in React, Next.js, and TailwindCSS that look exactly like the design.
Motion Graphics & Brand
Logos, brand identities, product showreels, and social video in After Effects, made to stop the scroll.
Experience
Skills
Strategy & Operations
AI & Automation
Frontend Engineering
UX & UI
Motion & Brand
Product & CMS
Infrastructure & Delivery
Designed and built end to end
Campaign platforms, SaaS products, and enterprise websites where I owned both the UX and the frontend code.

Royal Canin - Adoption Drive
Architected and delivered an end-to-end adoption campaign platform. I designed the complete UX/UI methodology in Figma and engineered a high-performance Next.js frontend. The solution features a scalable component architecture, integrated directly with backend APIs to handle substantial user traffic during campaign peaks, ensuring zero downtime and a seamless user experience.
Chat Collect
Built a production-ready SaaS product from ground up. I drove the product strategy, defined the onboarding UX, and implemented a robust full-stack architecture using Next.js, PostgreSQL, and Stripe. The result is a highly converting, subscription-based platform with a polished, accessible interface design.

Narrada Communications Website
Revitalized the digital presence of a leading agency with a modern, high-performance portfolio site. I led the migration to a headless architecture using Directus and Next.js, significantly improving load times and content management efficiency. The site features complex animations and a responsive design system that showcases the agency's premium brand identity.

Prudential Indonesia Website
Led the Frontend Engineering and UI implementation for a massive enterprise website revamp. I was responsible for modernizing the code base, ensuring strict adherence to global security and accessibility standards (WCAG), and optimizing performance for millions of monthly users. Successfully managed the migration of legacy content while introducing a modern component-based workflow.
Get in Touch
Have a product to design, a site to build, or a brand that needs to move? I take on freelance UI/UX, frontend, and motion graphics projects. Tell me what you're making and I'll reply within a day.